Wednesday, March 25, 2009

Nano bookings - Rel Power IPO bhai-bhai?
















Finally the nano is launched, It looks great ,great specifications and the best thing about it is ofcourse the price.
The bookings as known are going to start from 9th april and there will be application forms worth INR 300 available in some 30,000 centres across India. A lucky draw will decide the first 1 lac pround owners of the car. but having selected in the draw would mean waiting for the car to be delivered within a year, only 50,000 cars are to be rolled out this year.

So the car is cheap, but should you buy it? The answer is YES, of course you should. Almost all the reviews talk great about the car, it looks, mileage, room for 4 passengers. I need not mention the review of nano here, if you google it, you will land up with 100 reviews about nano.

I appreciate Mr Tata business sense, He knew it from the very beginning that One lac rupee car is going to generate a lot of interest and would be a revolution for the auto markets in the world.
The demand for it will def much higher than the supply, I am not surprised that only 50,000 cars will be available this year. Nano is the dream car for most of the middle class families in India, and believe it or not, almost everyone wants to own one. considering this even if 100,000 people (thats bare minimum) apply for the car, thats 300*100000 = 30000000/- just for the applying to get a Nano (does it remind you of an IPO last year???) Imagine the amount that the company will earn through actual application forms and their interest. I am confident that will surely be higher than what Tata's would normally earn by selling some of its own best selling models.
Thousands of people will rush in to apply for the Nano, I hope the transperancy is maintained will deciding the lucky ones, because if that doesnt happen than we could a lot of black marketing happening (remember Iphone saga??) People would try and trade it for some quick buck on Nano. lets hope its a fair process and most deserving people get to own it!






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